Anibal Ponte
Product Designer
designing for SaaS appsAI toolsB2B toolsEnterpriseData appsSaaS apps

Previous experiences, building real products:

LiminalPentahoHitachi VantaraHitachiGlopix
Portrait of Anibal Ponte, Product Designer based in Lisbon

With five years of experience as a Product Designer, I focus on transforming complex use cases into intuitive solutions, successfully leading projects in go-to-market, business intelligence, data operations, and machine learning software.

In my current role at Liminal, I lead the design of the GTM product, from strategy definition to target account discovery, outreach campaigns, and AI agents that do the heavy lifting for sales teams.

Previously at Pentaho, Hitachi Vantara, I shipped BI and data tooling. Having worked internationally in Korea and Portugal, my diverse background has enriched my design approach with global perspectives.

5+
Years designing
3
Companies shipped for
7+
Enterprise products shipped

Previous experience

Making complex systems intuitive, easy to use, and scale.

Sep, 2025 – Present
Product Designer
Liminal
Lead designer for the GTM area of Liminal's SaaS product, owning the end-to-end experience from strategy definition to target account discovery, outreach campaign execution, and sales call preparation with tailored battlecards.
Mar, 2023 – Sep, 2025
Product Designer
Hitachi Vantara
Contributed to Pentaho BI tools by leading Semantic Model Editor and Project Profile features, handled end-to-end UX, market research, and design for OLAP modeling and ETL workflow improvements.
Dec, 2021 – Feb, 2023
UI/UX Designer
Glophics
Revamped the website's UI, branding, navigation, and responsive design. Analyzed data, conducted testing, and collaborated with the development team to ensure seamless execution.

What they say

I work with Anibal day to day on Liminal GTM, and he's the kind of design partner you hope to get: someone who takes ownership of the problem, not just the screens.

He digs into the "why" before jumping to solutions, which saves us a lot of rework. He's deliberate about UX fundamentals, studies heuristics and interaction patterns on his own time, and the bar he holds his own work to keeps moving up. He's also honest in discussions, and he's simply reliable: when he commits to something, it lands at a quality level I'm proud of.

Anderson SalesSenior Product Manager, Liminal
Anibal approaches design challenges with genuine curiosity, always seeking to fully understand the problem before crafting a solution.

I had the privilege of working with Anibal on several projects and was consistently impressed by his adaptability and dedication. His work is thoughtful and high-quality, even under pressure. Anibal also focuses on streamlining processes efficiently without compromising outcomes.

Rudi FernandesSenior Product Designer, Pentaho
Anibal is a great team player with an ability to lighten stressful situations with his sense of humour.

It was a very delightful experience to collaborate with Anibal on a project over the last year. He quickly grasped the requirements and delivered high quality design prototypes. He always showed willingness to keep refining the designs, keeping in mind user experience, technical limitations and stakeholder feedback.

Shanthi ASenior UI Developer, Hitachi